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Category: Design Thinking

The ROI of UX

The ROI of UX: Why User Experience is a Zero-Risk Investment

January 28, 2019January 28, 2019 Doug CollinsBussiness of UX, Design Thinking

This piece on the ROI of UX by Doug Collins, Editor, UXNewsMag.com The value of User Experience is undeniable. TurboTax sets itself apart with it. Netflix killed Blockbuster with it. Apple built an empire on it. The tech industry as a whole is finally catching on the to value of…

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What's in a name?

What’s in a Name? UX Job Titles Explained

January 18, 2019January 18, 2019 Doug CollinsDesign Thinking

This piece on UX job titles by Doug Collins, Editor, UXNewsMag.com There are a myriad of UX job titles out there for our industry. This can sometimes cause issues deciphering what each of the UX job titles might entail. To help on your…

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Why UX Accessibility Design Should Be a Top Priority (And A Checklist to Get Your Site Up to Par)

January 9, 2019January 9, 2019 Doug CollinsAccessibility, Design Thinking, Skills Update

By Doug Collins Editor, UXNewsMag.com Designing for UX accessibility means designing for those with disabilities.  Disabilities can be physical, visual, auditory, or psychological.  Whatever the nature of a disability, we as UX professionals need to ensure we are doing all…

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Iconic Mistake

Icon-ic Disasters: Fixing Icon Mistakes

November 27, 2018November 28, 2018 Doug CollinsDesign Thinking

By Vitalik Demin In the last few months I’ve seen quite a few tweets that talked about icons and how a lot of current designs have an opportunity to become a lot clearer than they are today. I saw some…

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Sarah Doody – Five Question Friday

November 2, 2018November 2, 2018 Doug CollinsDesign Thinking, Five Question Friday

In the professional world, hustle can be a key component of success.  To put it frankly, Sarah Doody has a level of energy makes me tired. To say that Sarah keeps moving is an understatement.  She is the founder of…

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Five Question Friday: Mira Nair

Five Question Friday: Mira Nair

September 28, 2018October 2, 2018 Doug CollinsDesign Thinking, Five Question Friday

Mira Nair is one of the most impressive UX professionals we know. Mira is a digital marketer obsessed with making technology work better to meet human needs. She is currently the digital marketing manager at innovation and transformation consultancy PA…

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3 Simple Ways to Boost Your Marketing with UX Design Principles

September 11, 2018September 11, 2018 Doug CollinsDesign Thinking, Marketing

B y Ralitsa Minkova When you hear the word “marketing”, I bet you instantly imagine a sleazy salesperson trying to lure you into buying one more useless gadget you will never use. And even if your mental picture is not…

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