By Yael Ben-David When I was in high school, applying to colleges and deciding what to major in, my mom and I made two lists: What do I like to do? And: What am I good at? “Writing” was on…
Microcopy: The Key to Delightful UX Design (and How to Get It Right)
By Ralitsa Minkova Who doesn’t love delightful user experiences? As a designer, that’s undoubtedly your No. 1 goal. And as a user, it’s simply that extra reason why you’d recommend a digital product to everyone you know. So, claiming that…
Five Question Friday: Mira Nair
Mira Nair is one of the most impressive UX professionals we know. Mira is a digital marketer obsessed with making technology work better to meet human needs. She is currently the digital marketing manager at innovation and transformation consultancy PA…
Five Question Friday: Joe Natoli
We’re proud to start off our series of Five Question Friday, where we’ll ask five burning UX questions from a top UXer. Our first guest is Joe Natoli, one of the top UX educators in the country, host of the…
UX News Roundup: September 18, 2018
Today’s UX News roundup brings us some great pieces from great UXers. Let’s dive right in! Jason Lengstorf is batting leadoff with a great piece on bridging the gap between User Experience and Developer experience. In early 2013, less than 14%…
Pick of the Day: The Clever Psychology of Disneyland’s Design
Created by Walt Disney in 1955, Disneyland has been a magical destination for kids and adults alike for the past 63 years. It’s also a huge moneymaker. Disney’s parks and resorts brought in nearly $5.2 billion in revenue in the…
All the World’s a Stage: A UX Designer’s Guide to Understanding your Audience through Theatre
All UX designers should have an active interest and appreciation for theatre. No other artform is more supportive of our craft, both in honing our skills and stirring our creativity. Out of all forms of entertainment, a UX designer who…
Gamification and User Engagement: How to Enhance UX Wisely
By Oksana Ivanova Imagine this: you are playing an amazing game with a well thought-out plot and perfect characters. You’ve tried so hard to get the best shiny sword that skyrocketed your stats to beyond the imaginable limits. You are…
3 Simple Ways to Boost Your Marketing with UX Design Principles
B y Ralitsa Minkova When you hear the word “marketing”, I bet you instantly imagine a sleazy salesperson trying to lure you into buying one more useless gadget you will never use. And even if your mental picture is not…
The Hotel of Doom: The World’s Worst Building and it’s Valuable UX Gift
In the heart of the world’s most secretive dictatorship, a mysteriously abandoned hotel the size of Chicago’s John Hancock Tower has spent 30 years lurking over the capital city like an evil Christmas tree. That’s the draw of the Ryugyong…