{"id":20688,"date":"2025-10-09T02:27:58","date_gmt":"2025-10-09T02:27:58","guid":{"rendered":"https:\/\/uxmag.com\/?p=20688"},"modified":"2025-10-09T02:28:00","modified_gmt":"2025-10-09T02:28:00","slug":"designing-with-psychology-to-make-products-stick","status":"publish","type":"post","link":"https:\/\/uxmag.com\/articles\/designing-with-psychology-to-make-products-stick","title":{"rendered":"Designing with Psychology to Make Products Stick"},"content":{"rendered":"\n

1. Delighters: we remember the small, unexpected delights<\/h2>\n\n\n\n
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Image by Canvs.in<\/a><\/em><\/figcaption><\/figure>\n\n\n\n

We remember the small surprises more than we realise, for instance, a Google Doodle that changes on the homepage or the reactions on iMessage. None of these changes the core product, but they leave an impression.<\/p>\n\n\n\n

Although the catch here is that these work only if the basics are already in place. If the main flow is not a good enough experience, it\u2019ll fall flat.<\/p>\n\n\n\n

And these moments don\u2019t quite stay novel forever; over time, they become a part of people\u2019s expectations, which makes them lose their slight edge.<\/p>\n\n\n\n

How can you use this?<\/h3>\n\n\n\n
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  1. Get the basics right first<\/strong>: never add delight on top of a broken flow. Nail the core experience before layering extras.<\/li>\n\n\n\n
  2. Make it context-aware<\/strong>: surprises should feel natural to the moment (like a progress bar that celebrates completion).<\/li>\n\n\n\n
  3. Use them sparingly<\/strong>: too many \u201cdelight\u201d elements can feel forced or exhausting. Reserve them for key moments.<\/li>\n\n\n\n
  4. Evolve over time<\/strong>: what delights today becomes expected tomorrow. Keep refreshing or rotating to maintain impact.<\/li>\n<\/ol>\n\n\n\n
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